Skip to content A two-day MCE training programme, delivered to your team only — on your site, at a venue or online.
MCE’s Ready-to-Run programmes are standard MCE programmes delivered to one organization at a time. There are no public sessions or individual registrations.
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The programme is delivered as designed: the same six modules for every group.
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Only participants from your organization are in the room.
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Dates, group and format: on your site, at a venue or online.
If you plan to send several people to an open programme, a Ready-to-Run programme for your team is a practical option to compare.
Health systems are under constant budget pressure, and they now judge a therapy by more than its efficacy. Payers, hospitals and clinicians want to know what difference it makes to patient outcomes, to the care pathway and to the total cost of care.
Clinical trial data rarely answer those questions on their own. Value-based healthcare puts the outcomes that matter to patients, relative to cost, at the centre — and the organizations that can show that value, with credible evidence and services around the product, are the ones health systems want to work with.
This programme helps your teams build and communicate that wider value case: outcomes thinking, real-world evidence, value beyond the product, and a clear story for every stakeholder.
You work in market access, HEOR, medical affairs, marketing or key account management, and you need to show health systems the value of your therapies beyond efficacy.
Demonstrating Healthcare Value Beyond the Product runs over two days in six modules.
Health systems now judge a therapy by more than its efficacy. You look at value-based healthcare and how payers, hospitals and clinicians assess value today: outcomes that matter to patients, compared with the total cost of care.
You don’t need to be a health economist, but you do need to understand the evidence. You work on the core ideas behind HEOR, such as cost-effectiveness, budget impact and patient-reported outcomes, so you can use them with confidence.
Clinical trials show what a therapy can do; health systems want to know what it does in everyday practice. You explore how real-world evidence can strengthen the value case, and how to use it credibly with sceptical stakeholders.
Health systems increasingly look for partners, not just products. You build value propositions that combine the therapy with services, care pathway improvements and partnerships that solve real problems for the health system.
Payers, hospital managers, clinicians and patient groups all define value differently. You practise turning the evidence into clear, simple value stories for each of them.
You apply what you have learned to a real product or portfolio. You leave with a clear value case: the outcomes, the evidence and the story for each stakeholder.
Enhances the organization’s ability to secure stakeholder support, strengthen reimbursement discussions, and demonstrate sustainable healthcare value.
Send the request form. Group size, timing and format are optional at this stage.
We discuss your context, your leaders and what the programme needs to achieve.
You receive a quote for your group
Two days with your leaders, on your site, at a venue or online.
A Ready-to-Run programme is a standard MCE programme delivered to one organization at a time. The content is the same for every group; you choose the dates, participants and format.
No. Demonstrating Healthcare Value Beyond the Product runs in-company only, for one organization at a time. There are no public sessions or individual registrations.
When you have more than three people to train. Instead of booking several seats on an open programme, you can bring the programme to your team, on your dates and in your format.
The programme lasts two days and covers six modules.
On your site, at a venue or online — you choose.
No. Ready-to-Run programmes use standard MCE content. The programme is delivered as designed for every group.
Experienced managers, professionals and specialists in pharma who work in market access, HEOR, medical affairs, marketing or key account management, and who need to show health systems the value of their therapies beyond efficacy.
Participants leave with a clear value case for a real product or portfolio: the outcomes, the evidence and the story for each stakeholder.
Send the request form. We have a short call to confirm participants, dates and format, then send you a quote.
Share your details and we will contact you to discuss the programme for your organization. The questions about your group are optional. Answer what you already know.
Thank you — your request has been received. A member of our team will be in touch within one business day.
Public sessions
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Run in-company for your team
