Overview
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Is your next challenge guiding a strategic planning process, and writing a strategic business plan? What is your role as a manager in defining your company's strategy?
Get the business strategy skills and tools to develop the best strategic plan to support your company’s goals!
Better strategic understanding and planning leads to better evaluation of future opportunities, smarter allocation of resources, and higher chances of creating long term value. The ability to plan for the future is often a prerequisite for being promoted to higher responsibility.
Register to this intensive online strategic planning training programme focused on practical learning, designed and facilitated by business people that understand your challenges and will guide you to find effective solutions. Bring your strategic dilemmas to the programme and get direction on analytical and organizational approaches.
Your immediate takeway:
- You will return back to work with more confidence to identify the best strategic planning process for your organization,
- make more intelligent and rational decisions, and
- ensure your strategic initiatives and goals are aligned.
This strategic planning training combines proven-by-practice methods with new insights and ideas that will grow your strategic thinking skills. You will gain a wider perspective of management practice through breakout sessions, exercises, and case applications.
The Right Programme for you
Some of the management positions that usually attend to this business strategy training course are:
- Executives
- Senior Managers
- Division Leaders
- Professionals who guide and implement strategic planning processes, and write strategic business plans.
Learn, Practice and Use
- Identify strategic planning issues in order to develop a unique competitive advantage
- Learn key analytical and conceptual approaches to expand your understanding of the marketplace
- Align your organization with your strategic planning goals by integrating strategy, objectives, metrics, and performance
- Identify evolving strategic patterns and generate ideas on how they can be applied to your organization
- Incorporate customer needs into your strategic planning
- Use a case study to examine the strategic planning process
- Recognize how the actions of customers, competitors, and your own company determine the outcomes in your markets
- Determine the best approach to effectively implement your strategic planning
During the programme you will:
- Network and learn from a diverse group of peers from different functions, industries and countries
- Develop a personal action plan to implement back at work
- Learn and practice using real-world examples over 4 interactive online lessons
Programme Modules
What will you learn and practice?
Programme Outline:
Strategic Planning Principle
- Determining a frame of reference for strategic planning concepts
- Schools of thought in strategic planning
- The evolution of strategy
An Overview of the Strategic Planning Process
- Basic elements of strategic planning
- Developing and managing the strategy formation process
Understanding Your Organization’s Mission
- Your organization’s core values
- Creating an inspiring mission statement for your own organization
Assessing the External Environment
- Identifying macro and micro factors
- Responding to changes in the environment
- The I/P (Importance/Performance) matrix as a competitive tool
Understanding Your Internal Environment
- How to become a high-performing organization
- Financial elements of developing strategy
Formulating Your Strategic Planning
- Data synthesis
- SWOT analysis
Competitive Strategic Planning
- Defining your competitive advantage
- The product/industry/life-cycle curve
- Understanding mega patterns
Ensuring Strategic Alignment
- Creating organizational accountability
- How to translate the grand design into well-executed strategic planning
Strategic Planning Execution
- Key building blocks
- Learning the three core processes
- Understanding resource allocation and strategy formation
A Strategic Planning Process
- Determining the best processes for your business
Testimonials
“ It is a perfect possibility to connect with people from different industries, who are dealing with the same issues.”
Agata Kulik, Product Manager Special Salts, Jungbunzlauer Ladenburg GmbH, Germany
“ Facilitator, content, tools, methods, room were very good and fitted to the participants and their needs.”
Andreas Armenat, Head of Production, GO Generics & Standard Solutions, Fresenius Kabi AG, Germany
“Very interesting topics, international and multicultural environment. Very professional coach.”
Alessandro Foresio, Vice President, Logic S.p.A., Italy
“The subjects covered were extremely relevant and gave input to my personal development.”
Rosa Karen Schmidt, Senior VP-Assistant, Novo Nordisk, Denmark
FAQ
ABOUT MCE’S LIVE ONLINE PROGRAMMES
What are MCE’s Live Online programmes?
MCE’s “Live Online” programmes, powered by AMA, are live, interactive, trainer-led courses that are completely user-friendly and accessible from your office or home PC. They’re the perfect time-saving alternative when you want training but can’t get away from the office. Live online sessions use Voice-over Internet Protocol (VoIP) technology and Adobe® Flash® Player which means facilitator and participants communicate over the internet using a USB Headset with microphone to speak and listen to each other during the sessions.
Who facilitates MCE’s Live Online programmes?
A member of our expert faculty of business professionals will lead your programme. Beyond our course leaders’ experience in business training, they are specially trained to present our high-quality content in an engaging, live online format.
What will I do during the Live Online sessions?
During the Live Online sessions, you will interact with the facilitator and with other participants using voice (VoIP) and text-based chat, as well as a range of sophisticated, yet easy to use, audience participation tools such as polls, whiteboard, etc.
Throughout the programme, you will engage in discussions and experiential activities based on realistic workplace scenarios, including practical exercises and role play in breakouts, as well as individual and group debriefs.
During the breakout exercises, you will have a unique opportunity to discuss challenges and apply skills in concrete practical situations, while receiving significant feedback from others.
What are the technical requirements for my computer?
The sessions are delivered via an Internet Explorer browser session using Adobe Acrobat Connect. Internet Browser and other technical requirements are available by clicking here.
Why can’t I join on a tablet or mobile phone?
Using a desktop or laptop computer is required in order to experience all the features and interactions during the programme. We strongly recommend against using tablets or mobile phones. Click here to check the technical requirements for your computer.
Can I join on Wi-Fi?
We strongly recommend joining the sessions through a wired internet connection. Please note that Wi-Fi, Blue tooth and mobile wi-fi are all unstable and cause a deteriorated experience not only for the affected participant, but for the entire group as well, including audio drop, disconnection from the rooms and delays in the interaction.
Why do I need a headset?
An appropriate computer headset with built-in microphone is required in order to attend Live Online sessions. A headset with a microphone will allow you to hear and be heard comfortably. Connecting with the computer’s built-in audio may create echoes affecting the whole group experience, therefore we strongly recommend against it.
Your headset should have the following characteristics:
- USB connection, with plug-and-play capability (i.e., with the software driver included)
- A built-in microphone with noise-cancelling capabilities
- Clear digital stereo headphone audio
A good indication that a headset will perform well for our Live Online sessions is a “designed for videoconferencing” or “designed for Skype” label. An example of a headset which has been found to work well with our Live Online programmes is the Logitech h340.
Several colleagues are attending this programme at the same time, can we all join together from the same room/computer?
Because of the various interactions taking place during the session, it is important that each individual participant joins the session on a separate computer, and from a separate room. In order to provide the best possible experience for all participants, we also strongly recommend that you sit in a quiet environment with no background noise (please try to avoid open space work areas).
What do I need to do in order to connect to the sessions?
We want you to feel completely comfortable and ready to go, so we’ll email you before your scheduled course and give you all the information you need about the simple set-up process.
What are the interactive features used during Live Online programmes?
You’ll be able to speak to and/or electronically communicate with the facilitator and other attendees. You can also share files, view the facilitator’s desktop, ask questions, tell the facilitator to speak louder, softer, slow down, etc. (through simple icons). You’ll see what your facilitator is writing, view and hear questions and comments from other attendees, and be able to work in subgroups. A headset is required for optimal communication throughout the Live Online programme.
How far in advance do I need to register for a Live Online programme?
The earlier the better. That way, you’ll have time to acquire your headset before the first lesson and have plenty of time to do any pre-work, downloading, pre-assessments, etc., that your programme might require. In order to experience the Live Online programme to its fullest, we recommend you register no later than one week before Lesson One.
I registered for a Live Online programme; why haven’t I heard from you?
After you register, we will always email you to confirm your registration and provide you with additional information before your first lesson. Occasionally, however, customers may not receive the emails because of their company’s email security settings, a spam blocker, or an incorrect email address. If you registered but didn’t get your confirmation email the day after registration, or an email with your access to the AMA Learning Portal, or your system readiness check email, please notify MCE Client Services at +32 2 543 21 20 immediately. We will make sure you have everything you need before your programme.
Will I get a certificate at the end of the programme?
After successful completion of the programme, participants will be awarded a Certificate. In order to qualify for this certificate, participants must register for and attend the programme using their individual log-in ID for the entire duration of the sessions. Speaking in the sessions via individual VoIP connection and participating in all of the chat, polling, and breakout exercises is required. Archived recordings or groups attending through one computer/connection do not qualify for the certificate.
What level of English do I need to take part in an MCE Live Online programme?
MCE’s participants come from over 90 different countries but all of our open enrolment programmes are run in English. You need to have a good working knowledge of English to be able to fully participate in the programme and engage in various interactions with other participants. If you have difficulty understanding these questions, the programme might be difficult for you too.
Security and Data Privacy
- Each participant uses a unique, system-generated Login ID via Internet email.
- Customer data privacy is a key priority for MCE. Maintaining your trust and confidence by handling your personal data securely is of the highest importance to us. For more information about what information MCE collects and how it is used, please read our Data Privacy Policy.
The MCE Team is ready to answer any questions you have. Please contact us by phone, email, contact form or even website chat. We would be happy to talk to you!
Dates & Locations
05 May – 06 May 25 (Live Online)
Live Online
Duration
05 May - 06 May 25
05 May, 09:00 – 12:00CET
05 May, 14:00 – 17:00CET
06 May, 09:00 – 12:00CET
06 May, 14:00 – 17:00CET
Price
€2295
excl. VAT*
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