This module is about setting the context for leadership. Topics include:

• Global trends: The world is changing, what changes do you have to manage?
• Elements of a clear strategy
• Customer Value Proposition at the centre of mission, vision, and strategy
• How do your customers experience your company, and why is this?
• Implications of the Customer Value Proposition for leadership – the MCE Leadership for Strategy Implementation Model
• Creating a clear strategy implementation plan – the “Strategy House”
• Making your strategy crystal clear and communicating it in a way people can understand, buy into, and know what to do
• Segmenting your stakeholders and tailoring your strategy communication

You will look at the hard systems in the company that influence people’s beliefs and behaviour. When the strategy changes, these things have to change too in support of the strategy; otherwise, you won’t get the change in behaviour you want. What helps people to act in support of the strategy, and what blocks them, or encourages them to do something else? What can you do about it?

• Performance metrics
• Processes and Structure
• Keeping things simple
• Using the Net Promoter Score to measure customer loyalty – a key performance measure and driver of process improvement to deliver value to the customer
• Applying to your own situation

You will focus more on the “soft systems” in the company – how do values, behaviour and culture help or hurt strategy implementation? What is your personal style and how can you use it to align your people

• Talent, competencies, and mindsets needed for different strategies
• New strategy implementation as a change management programme
• The role of the top team in setting the example
• Building coalitions for change
• Your leadership style and behavior
• Exemplary leadership practices
• Motivating diverse teams and organizations

You will compile your learning into a personal action plan for implementation on your return, informed by feedback from the workshop facilitator and from your peers.
Practice communicating your implementation plan as you would to your staff

• How to make strategy actionable
• Managing complexity, scale and pace
• Managing multiple projects and setting priorities
• Managing risks to implementation

• You will receive mind nudges twice a week for 6 weeks after the programme”