Strategic Leadership for Senior Managers

Strategic Leadership for Senior Managers
May 17th, 2024


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Develop key leadership skills to align your people around your vision and implement your strategy successfully

• Use the MCE Leadership for Strategy implementation model to assess the implications of your Customer Value Proposition
• This programme includes MCE Extended Learning powered by Mind Nudger A.I. 

Key Competencies:
• Strategic change management
• Strategy implementation
• Developing leadership styles
• Implementing your CVP
• Risk management
• Managing complexity

The Right Programme for you

You are a senior manager or executive. You lead change and strategy implementation in your company. You need to align multiple levels, divisions and locations to achieve strategic goals and objectives.

Typical Participants:
• Senior Managers

Learn, Practice and Use

 Lead strategy implementation and change in your area
• Have a plan for aligning your company or division to deliver on your customer value proposition
• Get your people’s understanding and buy-in so that they can see where they can contribute
• Assemble and develop the people with the skills & behaviours that move the strategy along
• Set meaningful KPIs and cascade goals to keep everyone focused on the strategy
 Streamline processes and structures to better enable your people to implement strategy
• Create a clear strategy implementation plan using the  “the Strategy House”
• Segment your stakeholders and tailor your strategy communication
• Use the Net Promoter Score to measure customer loyalty
• Manage multiple projects and understand risk management
• Share your knowledge and challenges with your peers and MCE's highly experienced faculty

Programme Modules

What will you learn and practice?

This is a flexible workshop, continuously updated as business trends change, and adjusted to the concerns of each participant group. Time will be set aside every day for peer-to-peer coaching, where participants can share challenges and experiences. Many participants have gained valuable solutions to difficult problems by this method.

4 Programme Modules:

1 – Start with a Clear Strategy 
This module is about setting the context for leadership. Topics include:
• Global trends: The world is changing, what changes do you have to manage?
• Elements of a clear strategy
• Customer Value Proposition at the centre of mission, vision, and strategy
• How do your customers experience your company, and why is this?
• Implications of the Customer Value Proposition for leadership – the MCE Leadership for Strategy Implementation Model
• Creating a clear strategy implementation plan – the “Strategy House”
• Making your strategy crystal clear and communicating it in a way people can understand, buy into, and know what to do
• Segmenting your stakeholders and tailoring your strategy communication

2 –  Align Processes and People to Strategy 
You will look at the hard systems in the company that influence people’s beliefs and behaviour. When the strategy changes, these things have to change too in support of the strategy; otherwise, you won’t get the change in behaviour you want. What helps people to act in support of the strategy, and what blocks them, or encourages them to do something else? What can you do about it?
• Performance metrics
• Processes and Structure
• Keeping things simple
• Using the Net Promoter Score to measure customer loyalty – a key performance measure and driver of process improvement to deliver value to the customer
• Applying to your own situation

3 – You as Leader 
You will focus more on the “soft systems” in the company – how do values, behaviour and culture help or hurt strategy implementation? What is your personal style and how can you use it to align your people? 
• Talent, competencies, and mindsets needed for different strategies
• New strategy implementation as a change management programme
• The role of the top team in setting the example
• Building coalitions for change
• Your leadership style and behavior
• Exemplary leadership practices
• Motivating diverse teams and organizations

4 –  Getting into Action 
You will compile your learning into a personal action plan for implementation on your return, informed by feedback from the workshop facilitator and from your peers.
Practice communicating your implementation plan as you would to your staff
• How to make strategy actionable
• Managing complexity, scale and pace
• Managing multiple projects and setting priorities
• Managing risks to implementation 


Marc God

Stephane de Mahieu

Johan Beeckmans

Hans Pijnacker

Andreas Matje

Tony Namigai

Damien Jelsch

Ramesh Fatania

Juan Carlos Garcia

Frederic Ollier


“ It is a perfect possibility to connect with people from different industries, who are dealing with the same issues.”

Agata Kulik, Product Manager Special Salts, Jungbunzlauer Ladenburg GmbH, Germany


“ Facilitator, content, tools, methods, room were very good and fitted to the participants and their needs.”

Andreas Armenat, Head of Production, GO Generics & Standard Solutions, Fresenius Kabi AG, Germany


“Very interesting topics, international and multicultural environment. Very professional coach.”

Alessandro Foresio, Vice President, Logic S.p.A., Italy


“The subjects covered were extremely relevant and gave input to my personal development.”

Rosa Karen Schmidt, Senior VP-Assistant, Novo Nordisk, Denmark



What time does the programme start and finish?
MCE programmes start at 9:00 and finish at 17:00. Lunch is a 1-hour break and there are two coffee breaks too. On the last day, the programme finishes at 16:30 as we know a lot of people have to catch planes and trains.

What should I wear (dress code) when participating in an MCE Programme?
Most participants wear Business Casual clothes. A formal business suit is not necessary.

Are there MCE approved/recommended hotels?
Yes, each programme has recommended hotels that have the best rates. We include details of these hotels in your registration pack.

Are meals included? I don’t eat certain food. Can I order special meals?
Lunch is provided every day and we always organize a buffet so you have a good choice of foods to cater for different needs.

Are there evening activities?
Your evenings are free, although there some exceptions (e.g. On the MCE Leadership Development Programme there is an activity on day 3)

Is there a free Wi-Fi?
For programmes at MCE in Brussels, there is free Wi-Fi throughout the building. For other locations, the services can vary, but in most locations we have organized free Wi-Fi.

What level of English do I need to take part in an MCE Programme?
MCE’s participants come from over 90 different countries but all of our open enrolment programmes are run in English. You need to have a good working knowledge of English to be able to fully participate in the programme and network with other participants. If you have difficulty understanding these questions, the programme might be difficult for you too.

Will I get a certificate at the end of the programme?
Yes, a certificate of attendance is provided to you upon successful completion of the programme.


Are MCE programmes certified by an official body/organization?
10 of MCE’s top selling programmes are approved by Project Management Institute and you can find more information on these programmes here.

What is the MCE approach to learning and development?
All of MCE’s Open Enrolment programmes are based on MCE’s FEEL-THINK-DO and 70-20-10 principles to enable effective learning transfer.

Who designs MCE programmes?
Our Portfolio team together with the core MCE Senior Associates design all of our programmes based on the ROPES model.

Are MCE’s Programmes practical?
MCE’s programmes are all designed to allow to practice what you have learnt. So you will have lots of time to practice, practice and practice.



Are VAT rates included in the price?
The price advertised in this page is VAT excluded and applicable to clients and companies legally based in the European Union.

All clients outside the European Union (EU), e.g. Middle East, Africa, Asia and America, are exempt from VAT rates. For them, the price advertised here is the final price to be paid.

  • One exception: Training Programmes in France. All clients (inside or outside the European Union) following training programmes in France are liable to 20% VAT rates in all cases.

When are VAT rates applicable to me?
In the case of clients and companies legally based in the European Union, VAT rates will be added to the price in the following cases:

  • If the client is a natural person (B2C) without a VAT number. 21% VAT applicable.
  • If the training programmes runs in France: 20% VAT applicable.
    • Also applicable to clients outside the European Union (EU)
    • Except when
      • The client is VAT-exempt
  • If the client is legally registered in Belgium (independent from where in Europe the training programme is followed): 21% VAT applicable.
    • Except when:
      • The client attend the training programme in France: 20% VAT applicable instead.
      • The client is VAT-exempt
    • If the client does not provide a corporate VAT number or does not have any VAT number: 21% VAT applicable (Only applicable to clients in the EU).

I don’t have approval from my finance team yet, can I make a tentative registration?
Yes, simply contact us and we will hold a place for you.

Is hotel accommodation included in the programme fee?
No, participants are expected to arrange their own accommodation and travel. The Programme fee covers the programme attendance, materials, lunches & refreshments.

Does MCE give discounts or grants for individual registrations?
MCE works mostly with companies and organizations and we can provide corporate deals for group bookings or preferred supplier deals. If you would like to discuss a corporate deal, we will be happy to talk to you.

Can I pay with my corporate credit card?
Yes, you can. We accept VISA, Mastercard and Amex.

Does MCE have corporate deals/frameworks available?
Yes, we have. Please contact us for more information.

Can I cancel or change my booking free-of-charge?
At MCE, we understand that business people have commitments and changes do happen. So you can cancel or change your registration up to 21 days before the programme starts without any fees or charges. After that date, you will need to pay full fees, but you are allowed to transfer once to a new programme date.


The MCE Team is ready to answer any questions you have. Please contact us by phone, email, contact form or even website chat. We would be happy to talk to you!


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Dates & Locations

10 Jun – 13 Jun 24 (Vienna) GO
Radisson Blu Style Vienna

19 Aug – 22 Aug 24 (Prague)

11 Nov – 14 Nov 24 (Munich)

02 Dec – 05 Dec 24 (London)


4 Day(s)


excl. VAT*

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