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Training Programmes > Develop Your Skills > Mini MBAs >

Mini MBA for the Medical Devices Industry

Get the key skills you need to move into a commercial or management position in the Medical Devices Industry.

The Key Issues

You were recruited into a specialist role in the MedTech industry e.g. quality control, manufacturing, R&D, regulatory affairs etc. But the next step in your career is managing a team. So you need to get knowledge and skills fast about the whole industry and how all parts of your company work as well as developing your leadership skills. This is the best way to move forward in your career.

Strategic leadership

Managing
people

Marketing in MedTech

Key Competences

Supply chain management

Business finance skills

Sales in MedTech

The Right Programme for You

You are a manager in the MedTech industry with 5+ years experience in a commercial, technical, scientific or clinical function. You want to develop your skills and boost your career in MedTech.

Highlights

Focus on your strategy and strategy implementation by using the “Strategy House” model.

Learn hot to manage and control the product life cycle.

Recruit, develop, coach and retain key members of your team.

Learn, Practice and Use

Understand the challenges of leaders in the MedTech Industry
Motivate your team to implement your strategy
Think of the product life cycle in terms of competition and profit
Learn how to collect customer feedback to create 'Customer Value Propositions'
Understand financial concepts to make better financial decisions
Get an overview of the supply chain process in the MedTech Industry

Build your own “Strategy House” for strategy execution
Learn what upstream marketing means for MedTech
Investigate your style as a leader
Deal with clinical and regulatory procedures (FDA, CE, GDPR, HIPAA etc.)
Share your knowledge and challenges with your peers and MCE's highly experienced faculty

Programme Details

The MCE Mini MBA for the Medical Devices Industry is a 5-days or 12 online sessions hands-on training programme, highly interactive with exercises and role plays. The programme will be led by an experienced facilitator with former management experience in international companies.

Seven Programme Modules

1 | Strategy Implementation and Leadership

Mission, vision, strategy, business plans and execution
The Customer Value Proposition
Building the “Strategy House” for strategy execution
Being a Manager or a Leader?
Corporate strategy implementation framework: Balanced Score Cards
You as a leader: What is your style?
Leading in a changing environment
Innovation: Making Engineers work with Marketers
Setting the appropriate Operating Mechanisms

2 | Building the Right Team and Leading People

Team members (Profile) assessment and gaps
Hiring the needed talents
Developing your people
Retaining your key talents and future Leaders
Rewarding
Managing remote teams

3 | Product Development and Upstream Marketing

What is innovation? What does the market need?
Reconciling medical, commercial and/with global and regional requirements
Managing cost, benefit and reimbursement expectations
Dealing with clinical and regulatory procedures (FDA, CE marking, GDPR, HIPAA, etc.)
VOC, customers complaints
Managing cross functional teams in a matrix organization
Choosing between the “Made Inside” vs. “Made Outside”
Sustainable vs. disruptive innovation

4 | Downstream Marketing and Sales

Marketing in MedTech
Customer relationship management and stakeholder mapping
Consolidating and clarifying customer insights and the customer journey
Mapping the competitive landscape
Segmenting, targeting and positioning your product offerings
Box vs. Solutions
Defining customer value propositions
Incorporating “Market Access” into your commercial plans
The new product launch process
Sales organization and management
Sales models and procedures for investment goods (capital expenditure)
The Challenger Model
Sales force incentive plans and training
Metrics & Dashboard: Which ones and when/how to use them?
Direct vs. Indirect Channels: Pro’s and Con’s
Forecasting
Win/Loss analysis

5 | Financials

Accounting and finance
Financial statements
Analytical tools for financial performance
Investment and development project appraisals: Net Present Value (NPV)
Product and service costing and pricing methods
Financial planning and assumptions
Budgeting as a management tool
ROI and ROMI

6 | Supply Chain and Logistics

Manufacturing and supply chain challenges
Align manufacturing and supply chain to corporate strategies
Supply chain tools and measurements
Quality control and service loops
Principles of warehousing and logistics
Measure supply chain operations
Trends in healthcare’s supply chain
The LEAN journey

7 | Case Study Presentations and Wrap-up

Case study presentations
Group discussions and facilitator coaching
Personal action planning and your next steps
Post-programme reading list

Faculty

Bettina
Hausmann

Upcoming Programmes

Choose your preferred learning solution

5 days

€4,295

SEE DATES

Date

City

Location

Information

20 Oct – 24 Oct 2025

Basel

City Centre

REGISTER

12 sessions

€3,950

SEE DATES

Date

Sessions

Information

15 Sep – 24 Sep 2025

12 Sessions

15 Sep, 09:00 – 12:00CET
15 Sep, 14:00 – 17:00CET
16 Sep, 09:00 – 12:00CET
16 Sep, 14:00 – 17:00CET
17 Sep, 09:00 – 12:00CET
17 Sep, 14:00 – 17:00CET
22 Sep, 09:00 – 12:00CET
22 Sep, 14:00 – 17:00CET
23 Sep, 09:00 – 12:00CET
23 Sep, 14:00 – 17:00CET
24 Sep, 09:00 – 12:00CET
24 Sep, 14:00 – 17:00CET

REGISTER

This programme is available as an In-Company solution for you teams.

CONTACT US

Contact Us

Get in touch with the MCE team to learn more about implementing this programme for your team.

Contact Us - Inco Request

First Name

Last Name

Business Email

Company

Job Title

Phone

Country

I am interested in training for

myself

my team

Request

Checkboxes

I would like to receive the latest research-based articles and training programmes from Management Centre Europe.

Checkboxes

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Captcha

If you are human, leave this field blank.

Date

City

Location

Information

20 Oct – 24 Oct 2025

Basel

City Centre

REGISTER

Date

Sessions

Information

15 Sep – 24 Sep 2025

12 Sessions

15 Sep, 09:00 – 12:00CET
15 Sep, 14:00 – 17:00CET
16 Sep, 09:00 – 12:00CET
16 Sep, 14:00 – 17:00CET
17 Sep, 09:00 – 12:00CET
17 Sep, 14:00 – 17:00CET
22 Sep, 09:00 – 12:00CET
22 Sep, 14:00 – 17:00CET
23 Sep, 09:00 – 12:00CET
23 Sep, 14:00 – 17:00CET
24 Sep, 09:00 – 12:00CET
24 Sep, 14:00 – 17:00CET

REGISTER

Contact Us

Get in touch with the MCE team to learn more about implementing this programme for your team.

Contact Us - Inco Request

First Name

Last Name

Business Email

Company

Job Title

Phone

Country

I am interested in training for

myself

my team

Request

Checkboxes

I would like to receive the latest research-based articles and training programmes from Management Centre Europe.

Checkboxes

By submitting this form, you consent to Management Centre Europe processing your data and contacting you to fulfill your request. For more information on how we are committed to protecting and respecting your privacy, please review our Privacy Policy.

Captcha

If you are human, leave this field blank.

Testimonials

"“It is a perfect possibility to connect with people from different industries, who are dealing with the same issues.”

Agata Kulik, Product Manager Special Salts, Jungbunzlauer Ladenburg GmbH, Germany”

“Facilitator, content, tools, methods, room were very good and fitted to the participants and their needs.”

Andreas Armenat, Head of Production, GO Generics & Standard Solutions, Fresenius Kabi AG, Germany

“Very interesting topics, international and multicultural environment. Very professional coach.”

Alessandro Foresio, Vice President,
Logic S.p.A., Italy

“The subjects covered were extremely relevant and gave input to my personal development.”

Rosa Karen Schmidt, Senior VP-Assistant, Novo Nordisk, Denmark

Testimonials

"“It is a perfect possibility to connect with people from different industries, who are dealing with the same issues.”

Agata Kulik, Product Manager Special Salts, Jungbunzlauer Ladenburg GmbH, Germany”

“Facilitator, content, tools, methods, room were very good and fitted to the participants and their needs.”

Andreas Armenat, Head of Production, GO Generics & Standard Solutions, Fresenius Kabi AG, Germany

“Very interesting topics, international and multicultural environment. Very professional coach.”

Alessandro Foresio, Vice President,
Logic S.p.A., Italy

“The subjects covered were extremely relevant and gave input to my personal development.”

Rosa Karen Schmidt, Senior VP-Assistant, Novo Nordisk, Denmark

Other MCE Recommended Programmes

MCE Mini MBA for the Pharmaceutical and Biotech Industries

SEE MORE
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MCE Mini MBA for
the Chemical
Industry

SEE MORE
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MCE Mini MBA
for the Oil & Gas Industry

SEE MORE
SEE MORE

Develop Your Skills

Your Seniority

Your Industry

MCE Near You

Discover More

Special Editions

customized learning solutions

MCE CLIENT STORIES

other corporate services

Develop Your Skills

Your Seniority

Your Industry

MCE Near You

Discover More

Special Editions

customized learning solutions

MCE CLIENT STORIES

other corporate services

Mini MBA for the Medical Devices Industry

The Key Issues

Strategic leadership

Managing people

Marketing in MedTech

Key Competences​

Supply chain management

Business finance skills

Sales in MedTech

The Right Programme for You

Highlights

Learn hot to manage and control the product life cycle.

Recruit, develop, coach and retain key members of your team.

Learn, Practice and Use

Programme Details

Seven Programme Modules

Faculty

BettinaHausmann

BettinaHausmann

BettinaHausmann

BettinaHausmann

BettinaHausmann

Upcoming Programmes

Contact Us

Contact Us

Testimonials

"“It is a perfect possibility to connect with people from different industries, who are dealing with the same issues.”

“Facilitator, content, tools, methods, room were very good and fitted to the participants and their needs.”

“Very interesting topics, international and multicultural environment. Very professional coach.”

“The subjects covered were extremely relevant and gave input to my personal development.”

Testimonials

"“It is a perfect possibility to connect with people from different industries, who are dealing with the same issues.”

“Facilitator, content, tools, methods, room were very good and fitted to the participants and their needs.”

“Very interesting topics, international and multicultural environment. Very professional coach.”

“The subjects covered were extremely relevant and gave input to my personal development.”

Other MCE Recommended Programmes

The MCE Team is ready to answer your questions

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Managing
people

Key Competences

Bettina
Hausmann

Bettina
Hausmann

Bettina
Hausmann

Bettina
Hausmann

Bettina
Hausmann

The MCE Team is ready to
answer your questions