Essentials of
Strategic Planning
Get the key skills you need to become a great strategic planner and make the right decisions for your company.
The Key Issues
Improve your knowledge of strategic planning to understand what senior management is thinking and why—and increase your value to your organization!
Here’s an overview of strategic planning for those not directly involved in the planning process, but who want to understand the impact of strategy on their work and their organization’s success. Gain a perspective and vocabulary for strategic planning to help you actively and constructively support your organization’s strategic direction.
Strategic planning skills
Making strategic decisions
Managing stakeholders
Key Competences
Market segmentation skills
Linking actions to strategy
7 strategic planning models
The Right Programme for You
You are a manager or team leader. You need to plan for strategy or you work closely with colleagues who develop strategy. This programme gives you the essential strategic planning skills you need.
- Business Professionals
- New Managers
- Managers
- Senior Managers
Highlights
Learn, Practice and Use
- Understand what strategy and strategic planning mean to an organization
- Learn key concepts and the language used by those involved in strategic planning
- Discover various approaches companies use to develop strategy
- Find out how strategy moves from concept through implementation to realization
- Recognize techniques companies use to assess their current and future environments
- Identify specific ways you can contribute to your organization’s strategic success
- Link your specific role to the organizational strategy
- Determine key stakeholders in your company
- Learn and practice the 5 stages of a classic strategic planning framework
- Review the key stages of the strategic planning process
- Share your knowledge and challenges with your peers and MCE's highly experienced faculty
Programme Details
Essentials of Strategic Planning is a 2-day hands-on training programme, highly interactive with exercises and role plays. The programme will be led by an experienced facilitator with former management experience in international companies.
Seven Programme Modules
1 | Define Strategic Planning and Strategy
- Identify Five Key Questions for Organizational Success
- Recognize a Generic Process for Strategy Formation
- Determine Key Stakeholders
- Describe How Strategy Permeates the Organization
2 | Why Organizations Create Strategy
- Recognize the Grand Design Within the Organization
- Explain the Significance of the Environments Affecting the Organization
- Discuss Growth and Profit Strategies
- Describe Various Market Segmentations
- Identify How Organizations Create Value for Their Customers and Stakeholders
- Express How an Organization Decides It Value Proposition
- State Why It Is Important to Link Your Actions to Strategy
3 | The Strategic Planning Process in Action
- Identify the Five Stages of a Classic Strategic Planning Framework
- Describe How Strategy Works in an Organization
- Articulate the Highlights and Time Requirements of the Process
- Recognize Your Role in Your Organization’s Strategic Plans
4 | Assessing the Environment
- Identify Strategic Patterns in the Environment
- Explain and Anticipate Patterns
- Express Why Assessing the Environment Is Important
- Describe Six Tools/Techniques for Conducting External and Internal Assessments
5 | Three Ds of Strategy—Discussions, Decisions and Development
- Review Key Stages of the Strategic Planning Process
- Describe How SWOTs, Core Competencies and Critical Success Factors Are Incorporated into the Strategic Discussions
- Appreciate the Rationale Behind Strategic Decisions
6 | Implementing and Reviewing Strategy
- Discuss Strategic Alignment and What It Means to an Organization
- Identify the Ways an Organization Creates Strategic Alignment
- Develop a Series of Questions to Facilitate Strategic Conversations
- Recognize Accountability Systems
- Identify Reward and Recognition Incentives for Success
- Express Why, When and How Often Strategy Should Be Reviewed
7 | Alternative Approaches to Create Strategy
- Identify Seven Strategic Planning Approaches
- Discuss Which Approach Would Best Fit Your Organization
Brochure Download
Faculty
Upcoming Programmes
Choose your preferred learning solution
Face-to-Face
2 days
€2,495
In-Company
This programme is available
as an In-Company solution
for your teams.
as an In-Company solution
for your teams.
